From Tokyo to Paris: Exclusive Good On x Royalcheese Paris pop-up

May 18–June 2

Good ON is setting up shop at 24 Tiquetonne Street.

Royalcheese Paris is pleased to invite you to discover the exclusive GOOD ON JAPAN pop-up, a meeting of Tokyo and Paris centered around a capsule collection designed specifically for the spring-summer season.

For two weeks, our Parisian space will host the authentic and minimalist world of GOOD ON, an iconic brand of Japanese craftsmanship renowned for its premium materials, unique pigment dyes, and timeless approach to clothing.

Conceived as a dialogue between the two capitals, this pop-up will blend Japanese aesthetics, Parisian energy, and lifestyle culture in an installation designed as a true summer interlude in the heart of Paris.

For this occasion, three exclusive T-shirts will be unveiled in a limited edition featuring an essential color palette of Brown, Smokey Green, and White. True to GOOD ON’s DNA, this capsule collection highlights timeless cuts, premium cotton with a vintage feel, and the famous washed textures that have shaped the Japanese brand’s identity.

Designed specifically for the event with Royalcheese Paris, this collaboration reflects a shared vision of clothing: sustainable, authentic, and rooted in a culture of everyday life where comfort, quality, and aesthetics coexist naturally.

The pieces will also be available online in limited quantities.

For one weekend, GOOD ON will also transform Paris into a true Japanese-inspired lifestyle experience, featuring streetwear culture, coffee, matcha, and exclusive items.

From Friday, May 22, to Saturday, May 23, the famous oat-based plant-based beverage brand OATLY will take over the pop-up’s café corner to extend the experience with a selection of complimentary drinks for any GOOD ON purchase made on-site, as well as signature ice creams made with their Soft Serve mix, topped with a Vanilla Matcha sauce.

With coffee, hot drinks, matcha ice cream, and a feel-good atmosphere, the venue will become a true meeting point for fashion, food culture, and Japanese aesthetics, set against a backdrop inspired by Tokyo cafés and the arrival of Parisian spring.

With exclusive pieces, unique collaborations, and an immersive atmosphere, this pop-up is already shaping up to be one of the must-visit destinations of the Parisian spring for lovers of fashion, Japanese culture, and new creative experiences.

A LOOK BACK AT THE PARTY IN PICTURES

Customers, friends of the brand, and enthusiasts of quality clothing were treated to a sneak peek at the world of GOOD ON, a chance to discuss the brand's Japanese craftsmanship, and a convivial atmosphere punctuated by various activities organized for the occasion.

We thank everyone who attended this event, as well as the teams at GOOD ON, Oatly, and Rimoo, for their trust. Thanks to their support, this event was a truly enriching experience, fostering a shared appreciation for culture, fashion, and the intersection of Japanese and Parisian styles.